We just got back from the Annual Symposium for the University Photographer’s Association of America and we’re excited to announce some awards:
By Jaren Wilkey, Jon Hardy and Marcos Escalona/BYU Photo
It wasn’t that long ago that I would spend a long day on Saturday shooting a BYU football game, go back to the office and set the 20 or so rolls of exposed film on the counter and go home. On Monday I would send the rolls into a lab to get processed, and I wouldn’t get the first look at the slides until Wednesday or Thursday. It may have been a simpler time, but it is also ancient history. Now whenever a great play happens on the field I instantly have somebody in my ear asking me if I got the play (of course I did) and how soon they could get it to post on the Football Team’s Facebook/Twitter/Instagram/Pinterest account (ok, maybe not the last one). In this new era dominated by social media, time is a luxury we can’t afford. The sooner that you can get your photos out into those social media channels, the better usage you will get out of them.
In 2011 the Super Bowl had 3.1 million social media interactions, that is 3.1 million people said something about the game on a social media network while the game was going on. In 2012 the number jumped to 17.4 million. This year, that number skyrocketed to 52.5 million. (Source: Trendrr) 27.7 million comments were posted about the game on Twitter, and only 2.8 million were posted on Facebook (Source: Bluefin Labs) 88% of the social media chatter was uploaded via mobile devices; presumably people interacting with their tablet or phone while watching the game. Read more
By Mark A. Philbrick and Jaren Wilkey/BYU Photo
A few months back we were approached by our dance department to create a poster for their upcoming concert. One of the featured numbers involved students dancing in the rain so we thought that would make the perfect poster, as long as we provided the rain. In case you were wondering, we kind of have an affinity for water shoots as of late (Softball - Gymnastics).
We secured a local outdoor stage for the shoot that had access to water for the shoot. Mark wanted to create a dry area the dancers could stay in and then we had walls of water sandwiched in front of and behind them. We borrowed a Rain Tower that is used for creating rain on film sets for the back wall of water, and it created a really nice pattern. You could easily make something similar out of PVC and sprinkler heads. For the front wall we bought a simple fan hose attachment that actually worked quite well.